640 Toronto — CFIQ
Toronto(ON)

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About
640 Toronto (CFIQ) is the voice of the “fed-up taxpayer” in a city where construction on Eglinton Avenue feels never-ending. While social media buzzes with unverified rumours, this station has remained a reliable — and often sharp-edged — source of news for the Greater Toronto Area since 1957.
According to Numeris (see report here) data for 2025–2026, the station holds a strong audience during both morning and evening drive times. It’s radio for listeners who’ve outgrown “hits and weather” and want to understand where their tax dollars are actually going — and why Highway 401 is backed up again.
Best for: Driving through the 401 during rush hour when you need a sharp, unfiltered perspective on city politics and GTA gridlock.
Key Programming: Accountability in Action
The station is defined by its refusal to ask "polite" questions. Here is why their lineup stands out:
Mid-day with Alex Pierson
With over 20 years of experience, Alex Pierson is known for her "cross-examination" style. She is the leading voice for accountability regarding Eglinton LRT delays and city budget transparency.
Toronto Today with Greg Brady
Leveraging his deep background in sports media, Brady connects the dots between city politics and the logistics of major sports events at Scotiabank Arena.
The Ben Mulroney Show: Why It’s Worth a Listen
This isn’t just another news recap—Ben Mulroney’s show mixes personality, sharp humour, and real insight. It stands out for its two-layer format, starting with hyper-local GTA and Ontario issues, then expanding to national conversations with top experts and political figures. The result is a balanced, engaging listen that works just as well for office workers as it does for people on the road.
Listening Tip: How to Find the Show Online Missed a live show? You can stream full episodes of The Ben Mulroney Show or Alex Pierson on Apple Podcasts, Amazon Music, or watch studio highlights on the official YouTube channel.
Comparison of 640 Toronto and Newstalk 1010
While both dominate the talk format, 640 is traditionally seen as more hard-hitting and critical of government from a taxpayer’s perspective (especially with Alex Pierson), while 1010 is often viewed as the voice of the establishment—more moderate, polished, and restrained in tone.
| Feature | 640 Toronto (CFIQ) | Newstalk 1010 (CFRB) |
|---|---|---|
| Best For | Those who want straightforward discussions about taxes, housing, and "common sense" without political correctness. | Those who want to know the official agenda, listen to top interviewers and national-level analysis. |
| Traffic Reports | Every 15 minutes (on the :15, :30, :45, :00) | "Frequent" during rush hour |
| Ownership | Corus Entertainment | Bell Media |
| Tone | Edgy, blunt, and provocative. | Polished, measured, and traditional. |
| Persona | Your "blunt neighbor." | Your "conservative grandfather." |
| Focus | Hyper-local (garbage pickup, local closures). | More national and broad-scope. |
| Key Audience | Blue-collar workers, commuters, small business owners. | Government officials, corporate professionals. |
| Political Leaning | Center-right / Populist. Focuses on taxpayer accountability. | Establishment Center / Moderate. Reflects traditional institutional views. |
Sports & Technical Specs
Since 2013, 640 hasn't been a play-by-play station for the Maple Leafs. Instead, it covers sports from a city perspective—analyzing the economic and social impact of "Jurassic Park" and downtown logistics rather than just the final scores. Technically, its 50,000-watt signal from Lincoln, Ontario, ensures clear reception from Buffalo to Rochester, making it a vital emergency resource for the GTA.
Life Hack: Navigating the Ad Breaks
AM radio carries significant ad loads (up to 18 minutes per hour). For longer uninterrupted listening, you can use the Global News podcast archives. The Alex Pierson segments are a popular option if you'd like to catch up on previous discussions at your own pace.
At a Glance
Frequency: 640 AM
Slogan: «Smart. Local. On Air.»
- First air date
- July 1, 1957
- Region
- Ontario
- Call sign
- CFIQ
- Frequency
- 640 AM
- Owner
- Corus Entertainment
- Broadcast area:
- Greater Toronto, Southern Ontario
Network stations
Sister stations
Shows
The Alex Pierson ShowMonday - Friday 12:00 PM - 3:00 PM · 1:00 AM (replay)
The Employment Law ShowMonday – Thursday 6:30 PM - 7:00 PM · Saturday 10 AM - 11:00 AM · Sunday 1:00 PM - 2:00 PM
No B.S. with Brad SmithWeekdays 9:00 AM – 12:00 PM
Toronto Today with Greg BradyMon. - Fri. 5:30 AM - 9:00 AM
The Ben Mulroney ShowMonday - Friday 3:00 PM - 6:00 P.M.
Contacts
- Official Website
- https://globalnews.ca/radio/640toronto/
- Address
- 25 Dockside Dr, Toronto, ON M5A 1B6
- Phone number
- On-air calls: 416-870-6400
- Main Reception: 416-479-7000
- Newsroom: 416-646-8640
- News Tips: 640News@corusent.com, General Comments & Inquiries: comments@640toronto.com
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